Ecommerce can be daunting, but with the ever increasing volume of transactions performed online, it is never too late for your business to up your game.
We can help you kickstart your brick and mortar store to a growing ecommerce platform, analyse your customers behaviour, and market your products and services effectively to your consumers.
Refined Shopping Experience
Selling online is not only about improving your conversion rates and reducing shopping cart abandonments. It is really about making sure your customers and visitors have a good experience on your site.
Understand your customers thoroughly through data and analytics, and find out why they are not purchasing from you. By hacking this process and creating a better shopping experience for your customers, you would increase the chances of them returning and better, refer you to their wallet-ready friends.
Our Ecommerce Design Process
The first step in developing a strong brand presence in the ecommerce space is to have a strong understanding about your customer persona and target audience. Our consultation sessions will include holistic ecommerce planning, user identification, keyword research and conversion strategies.
Each web page serves a specific purpose for your users as well as your potential customers. A strong and properly planned site architecture ensures that your website serves its technical, functional and aesthetic purpose and creates good user experience for your visitors. Also, by creating a clear conversion funnel, you will be able to clearly identify potential pain points and drop offs to better optimise your ecommerce platform for cost efficiency and conversions.
Every retail business has its own distinct brand identity that should be reflected on the design and website interface. Detail matters; typography to images and creatives, colors, placement, navigation structure and calls to action. With a solid understanding of your ecommerce goals, you will be able to see a conceptual design that reflects on your ecommerce business objectives and brand identity alike.
The functional components of the ecommerce website will be developed based upon the planning stage, coupled with the concept design of the platform, product ordering, coupon and social media integration, and order processing. Bringing the design to life, the content and programming transforms your design concept into a finished manageable ecommerce website.
Implementation of usability testing, verification and design quality check enables a smooth user experience on the site as well as preventing errors from occurring before the ecommerce website is deployed.
After quality checks and assurance, your website will be submitted to the search engines and will be officially live. Website tracking analysis will also be implemented to monitor the success of your ecommerce site.
Get ready to stand out
Realise your business goals by cleverly leveraging on Digital Haki’s expertise
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